Wednesday, July 27, 2011

10:00 am – 5:00 pm
PRE-CONFERENCE WORKSHOP*
Designing and Managing a Corporate Contributions Program

This program is for people new to the field or those who need an overview of the fundamentals. We’ll explore strategy, guidelines and the role of philanthropy in a corporation. All participants will receive a corporate contributions handbook. This interactive workshop will include discussions on:
- Designing your program
- Aligning internal and external stakeholders
- Creating strategic partnerships
- Developing systems for measuring success
- Understanding legal requirements 

Western Union Foundation: Carolyn C. Cavicchio, Director of Stakeholder Engagement
Changing Our World: DeShele D. Dorsey, Senior Managing Director, Corporate Social Engagement
Changing Our World: Lynn Stekas, Senior Consultant
MillerCoors: Alan R. Timothy, Vice President, Community Affairs
Troutman Sanders, LLP: David F. Golden, Partner 

*Please note that a separate registration is required for this popular session. Lunch will be provided.

Thursday, July 28, 2011

7:45 a.m.
BREAKFAST AND REGISTRATION

8:30 a.m.
WELCOME

8:45 a.m.
OPENING KEYNOTE
How Can Business Make a More Positive Impact?

The business community spends billions each year addressing community needs and social issues. Nonetheless, change is often slow. Solving local and global community problems requires tough decisions, occasional risk-taking and an eye toward the outcome. What can companies do to have a greater impact?  

Kaiser Permanente: Raymond J. Baxter, Senior Vice President

9:30 a.m.
GENERAL SESSION

Reimagining Service
Volunteerism can help solve some of society's most pressing problems.  One way to convert good intentions into service is to encourage the creation of a Service Enterprise – an organization-wide commitment to using volunteers, donations and grants for specific social missions.  This session will explore emerging trends in workplace volunteering and how rethinking volunteer engagement creates real impact.

Gap Inc.: Bobbi Silten, Chief Foundation Officer
The Volunteer Center of San Francisco and San Mateo Counties: John Power, Executive Director
State of California: Karen Baker, Secretary of Service and Volunteering
Jeff Hoffman & Associates: Jeff Hoffman, President

10:30 a.m.
Break

11:00 a.m.
CONCURRENT SESSIONS A/B/C

Investing in the Arts – Session A
Corporate support for the arts has a well established history, but tough economic times require donors to make tough choices between worthy arts programs and causes more in line with a company’s business strategy. Research shows that investing in creativity is a critical business priority. So how can you demonstrate the value of investing in the arts?

Adobe: Michelle Mann, Director, Corporate Social Responsibility
Americans for the Arts: Emily Peck, Director of Private Sector Initiatives
Applied Materials: Mark Walker, Managing Director, Global Community Affairs

Communication Strategies in a Social Media World – Session B
Increasingly, leading companies are using social media channels to gauge what customers, the public and employees think about their community involvement efforts, while also drawing attention to their good works. From monitoring online dialogue to highlighting your program’s impact, learn how you can boost your company’s reputation.

Dell: Michele Glaze, Regional Giving Manager, Americas
Public Affairs Council: Ashley Mancheni, Senior Program Associate

Win-Win: Creating Opportunities for the Disabled – Session C
As veterans return from service abroad, there is increasing demand for programs that help those who are disabled.  Many companies with a long-standing focus on the disabled are taking a fresh look at how to provide not only services, but also professional and trade skills that can even lead to jobs within the organization.

Bank of America: David A. Smith, Vice President of Consumer and Business Banking Staffing                                                                                     
Bank of America: Wynne Lum, Senior Vice President, National Philanthropy Manager
The Conference Board: Mary Wright, Program Director
National Disability Institute: Johnette Hartnett, Director of Strategic Partnership Development and Research

12:15 p.m.
Luncheon Roundtable Discussions

Among the most popular features of our annual conference, these roundtables allow you to choose a table based on a topic so you can share experiences and ideas with other professionals.

2:00 p.m.
AFTERNOON WORKSHOPS

Hands-On Challenge Sessions
In these sessions, examine an issue in depth and work with colleagues to create a community involvement strategy. Each session will feature:
-          A subject matter expert who will  provide a topic overview
-          Interactive groups that will define a program, develop volunteer opportunities, outline measurement strategies and solve management problems.

Challenge Session D:
Health and Wellness
Most companies recognize the importance of creating solid health and wellness initiatives – whether for employees or the public. Brainstorm with other participants on the best ways to leverage community involvement in this area.

Allison & Partners: Larry Krutchik, Senior Vice President
ARAMARK: Bev Dribin, Vice President Community Relations
Kaiser Foundation Health Plan: Michelle Mancuso, MPH, Senior Business Consultant, Healthy Workforce, National Human Resources

Acumen Fund: Brad Presner, Metrics Manager
The Boston Beer Company: Katie Piepiora, Supervisor of Corporate Communications and External Relations
Cause Consulting: Mark Feldman, Principal
Walmart Foundation: Julie Gehrki, Senior Director
eBay Foundation: Lauren Moore, President

Ernst & Young: Beth Rosemond, Assistant Director, Corporate Responsibility
Ford Motor Company: Debra Hotaling, Western Region Leader      
McKesson: Carrie Varoquiers, Vice President, Corporate Citizenship and President, McKesson Foundation                                                                                                                   
VOX Global: Ann Davison, Senior Vice President, Senior Partner